google adx
Google Keeps AdX as Court Orders Behavioral Remedies in Ad-Tech Antitrust Case
The opinion leaves Google in control of AdX while requiring remedies focused on interoperability, data sharing, anti-discrimination, monitoring, and compliance. The ruling gives Google a significant victory on the central question of ownership, but it does not leave the company untouched. Instead, it places Google under a court-supervised regime designed to prevent the company from using its ad-tech stack to disadvantage rivals.